Geely Binyue／Binrui COOL Longteng Edition went on sale, starting at 83,800 yuan.

On March 8, Beijing time, Geely Automobile officially announced that the Longteng version and the COOL Longteng version have been officially launched, of which the Binyue Longteng version has a guide price of 83,800 yuan and a limited-time preferential price of 71,800 yuan; The guide price of Binrui COOL Longteng Edition is 94,800 yuan, and the limited-time preferential price is 79,800 yuan.

First of all, let’s look at the COOL Longteng version of Binrui. There is no essential difference between the internal and external design styles of the car and the models on sale. The flat air intake grille is decorated with vertical decorative strips, and the headlight group is integrated with the air intake grille, in which far and near lights are LED light sources.

In addition, Binrui COOL Dragon Edition is decorated with black decorative strips on both sides of the front enclosure, while details such as window frame decorative strips and rear taillights are blackened, and there are two oval exhaust tailpipes on both sides to create the image characteristics of young sports. In terms of body size, the length, width and height of Binrui COOL Longteng Edition are still 4710/1795/1455 mm, and the wheelbase is 2670 mm, providing users with four body colors: dazzling blue, chasing white, gray and sky blue.

In terms of interior, Binrui COOL Dragon Edition is decorated with orange decorative strips in details. The 10.25-inch full LCD instrument screen and the 12.3-inch central control screen are in the form of dual screens. The built-in system supports intelligent AI voice interaction, 4G network, online navigation and other functions. In addition, the car also has leather seats, reversing radar, front double airbags, front force-limiting seat belts, exterior rearview mirrors+electric heating defrosting and other functional configurations.

From the pricing point of view, the guide price of Binrui COOL Longteng Edition is between the champion version (89,800 yuan) and the electric switch version (99,800 yuan), which can be regarded as the second-lowest version of Binrui COOL. Compared with the entry champion edition, Longteng edition mainly adds 540-degree panoramic image system (with transparent chassis), front airbag, electric folding exterior rearview mirror, four-door window one-button lift (with anti-pinch), six-way main driver’s seat, rear central armrest (with cup holder), 10.25-inch full LCD instrument and other functional configurations.

In terms of power, Binrui COOL Longteng Edition is still equipped with a 1.5T turbocharged engine, with a maximum power of 133kW and a peak torque of 290Nm. The transmission system is matched with a 7-speed wet dual-clutch gearbox, with a maximum speed of 210km/h and a comprehensive fuel consumption of 5.9L per 100km in WLTC.

As a compact car under Geely brand, at present, the overall price range of Binrui COOL is 89,800-109,800 yuan, and its competitors mainly point to fuel vehicles of Chuanqi, Chevrolet and MG, among which the sales volume in January 2024 was 4,895.

Next, Binyue Longteng Edition continues the front face design of "Energy Storm", equipped with a straight waterfall air intake grille with blackening treatment, and a large-size three-stage front enclosure with angular edges, which shows a good sense of movement and personality.

In addition, Binyue Longteng Edition provides a suspended roof design, and the rear surrounding lower edge is decorated with an integrated diffuser, while equipment such as carbon fiber decorative exterior rearview mirror and sports style roof rear spoiler will not be absent. In terms of body size, Binyue Longteng Edition has a length, width and height of 4,330/1,800/1,609 mm and a wheelbase of 2,600 mm, which is small in positioning.

In terms of interior, Binyue Longteng Edition adopts the combination of embedded instrument panel and 8-inch floating central control panel, and adapts to the three-position multifunctional plastic steering wheel. In addition, Binyue Longteng Edition also has halogen far and near headlights, leather mixed sports seats, automatic constant temperature air conditioning, braking system, one-button lifting belt for main driving window, anti-pinch, tracing system and other functional configurations. The price is between the gold version (75,800 yuan) and the platinum version (89,800 yuan), and it belongs to the entry-level model of Geely Binyue automatic transmission version.

In terms of power, Binyue Longteng Edition uses a 1.5T engine to match a 7-speed wet dual-clutch gearbox, with a maximum power of 133kW and a peak torque of 290 Nm. The official nominal acceleration time of 0-100km/h is 7.6 seconds.

In the domestic market, Geely Binyue mainly competes with changan CS35 PLUS, Chery and other small brands, among which the sales volume of the 2024 model was 7,911 vehicles in January. As for whether the new car can achieve a further breakthrough in sales, let us wait and see.